Aberdeen on customer experience: How leading firms succeed with customer operations

Date: Thursday, June 17, 2021
Time: 10 am - 11 am PT | 1 pm - 2 pm ET

Aberdeen surveyed 1,357 businesses from over 10 industries to share their top strategic priorities and core capabilities for managing customer operations–when customer service works together with middle- and back-office teams to resolve customer issues. Gain new insights from these exclusive findings.

Join us to hear what your industry peers shared as pillars of their back-office and customer experience success. You’ll get insights on how leading firms manage digital transformation and orchestrate service and back-office activities—enabling better collaboration across all departments. You’ll learn:

  • The top strategic priorities driving customer operations
  • How to enable better communication between customer service and the teams that support it
  • How to use operations to deliver top-notch customer experiences

Featured speakers:
Omer Minkara, vice president and principal analyst, Aberdeen Research
Paul Selby, product marketing director, ServiceNow

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